PRIVACY POLICY

Introduction
Terra Dental PLLC (collectively the "Company," "we," or “us”) respects your privacy and is committed to protecting it through this policy. This policy describes the types of information we may collect from you or that you may provide when you visit our website (our "Website") and our practices for collecting, using, maintaining, protecting, and disclosing that information.

This policy applies to information we collect:

  • On this Website

  • In email, text, phone, and other electronic messages between you and this Website

  • When you interact with our advertising and applications on third-party websites and services that include links to this policy

This policy does not apply to information collected by:

  • Us offline or through any other means, including on any other website operated by the Company or any third party (including our affiliates and subsidiaries); or

  • Any third party (including our affiliates and subsidiaries), including through any application or content (including advertising) that may link to or be accessible from or on the Website.

Please read this policy carefully. If you do not agree with our policies and practices, your choice is not to use our Website. By accessing or using this Website, you agree to this privacy policy. This policy may change from time to time. Your continued use of this Website after we make changes is deemed to be acceptance of those changes, so please check this page periodically for updates.

Protected Health Information (PHI)
When you schedule an appointment or become a patient of Terra Dental, your health information is protected under the Health Insurance Portability and Accountability Act (HIPAA). This Privacy Policy covers information collected through this Website, which may include contact and general inquiry information. For information on how we handle your PHI, please review our Notice of Privacy Practices, which governs your rights under HIPAA.

Children Under the Age of 13
Our Website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are under 13, do not use or provide any information on this Website. If we learn that we have collected personal information from a child under 13 without parental consent, we will delete that information. If you believe we might have any information from or about a child under 13, please contact us at concierge@terradental.nyc.

Information We Collect About You and How We Collect It
We collect several types of information from and about users of our Website, including:

  • Personal information (such as name, postal address, email address, and telephone number)

  • Information that does not identify you individually

  • Information about your internet connection, device, and Website usage

We collect this information:

  • Directly from you when you provide it to us

  • Automatically as you navigate the Website (including usage details, IP addresses, cookies, and tracking technologies)

  • From third parties, such as our business partners

Information You Provide to Us
Information we collect on or through our Website may include:

  • Information that you provide by filling in forms on our Website

  • Records and copies of your correspondence with us

  • Your responses to surveys we may conduct

  • Details of transactions and appointment bookings you carry out through our Website

  • Your search queries on the Website

Information We Collect Through Automatic Data Collection Technologies
As you navigate through and interact with our Website, we may use automatic data collection technologies to collect information about your equipment, browsing actions, and usage patterns, including:

  • Details of your visits, such as traffic data, location data, logs, and resources accessed

  • Information about your computer and internet connection, such as IP address, operating system, and browser type

We may associate this automatically collected data with personal information we collect in other ways or receive from third parties. This information helps us to:

  • Understand and improve Website functionality

  • Personalize your experience

  • Recognize you when you return to the Website

  • Conduct marketing and behavioral tracking

Third-Party Use of Cookies and Other Tracking Technologies
Some content or applications on the Website are served by third parties, including advertisers, ad networks, and application providers. These third parties may use cookies, web beacons, and other technologies to collect information about you, your device, and your online activities over time and across different websites. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content.

We do not control these third parties' tracking technologies or how they may be used. If you have questions about targeted content, you should contact the responsible provider directly.

You may choose to set your browser to refuse browser cookies or to alert you when cookies are being sent. Some parts of the Website may not function properly if you do so. To learn more about managing cookies or interest-based advertising, visit optout.aboutads.info or youradchoices.com.

How We Use Your Information
We use the information we collect about you to:

  • Present our Website and its contents to you

  • Provide you with information, products, or services you request from us

  • Fulfill any other purpose for which you provide it

  • Send you service-related notices and appointment reminders

  • Notify you about changes to our Website or any products or services we offer

  • Conduct marketing communications, which you may opt out of at any time

  • In any other way described when you provide the information

  • For any other purpose with your consent

Disclosure of Your Information
We may disclose aggregated information about our users without restriction. We may also disclose personal information:

  • To comply with any court order, law, or legal process

  • To enforce our Terms of Service or other agreements

  • If we believe disclosure is necessary to protect the rights, property, or safety of the Company, our customers, or others (including fraud prevention and credit risk reduction)

  • To service providers and contractors who assist us in operating our Website or conducting our business

Payment Information
All payment transactions on the Website are processed by third-party payment processors who comply with applicable Payment Card Industry Data Security Standards (PCI-DSS). Terra Dental does not directly store or process your credit card information.

Marketing Communications
We may use your contact information to send you service-related notices, appointment reminders, and promotional communications. You may opt out of promotional emails by using the unsubscribe link in the email or by contacting us at concierge@terradental.nyc. Even if you opt out of marketing emails, we may still send you non-promotional, service-related communications.

Your California Privacy Rights
If you are a California resident, you may request information regarding our disclosure of personal information to third parties for their direct marketing purposes. You also have rights under the California Consumer Privacy Act (CCPA), including the right to know what categories of personal information we collect, to request deletion of your personal information, and to opt out of the sale of personal information (we do not sell your personal information). To exercise your rights, please contact us at concierge@terradental.nyc.

Changes to Our Privacy Policy
We may update this privacy policy from time to time. Any changes will be posted on this page. If we make material changes, we will provide notice on the Website home page. The date the privacy policy was last revised is noted at the top of this page. You are responsible for ensuring we have a current email address for you and for periodically reviewing this policy.

Contact Information
For questions or comments about this privacy policy and our privacy practices, please contact us at concierge@terradental.nyc.

Disclaimer
Individual results are not guaranteed and may vary from person to person. Images may contain models.

LAST REVISED: 06/09/2025